Lead Boxes & Displays

Lead boxes are a great cost effective way to get your name out in the community. Place these at other local businesses around town and watch new leads pour in!
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Drum Up New Business and Revive Current Business with Fitness Promotions
If you have ever felt like your fitness center is boring and needs new life, fitness promotions may be the answer to your problem. You don’t have to do anything fancy like giving away an expensive piece of equipment, but you can use some interesting promotions to help turn your business around. You are only limited by your imagination and how creatively you can finance your fitness promotion.
Offer a Free Short-Term Membership as Part of a Membership Drive
One of the hardest things for health clubs to do is to get new members. Offering a free short-term membership as part of a membership drive is a good option to have in your arsenal of fitness promotions. You can offer a current member a discount on their upcoming renewal for every new member they bring in who purchases a membership. You can offer prospective members a one-week pass to try out the health club and its programs. If you do this, be sure to keep some sort of database with the personal information about each person who gets a pass so that you don’t have people taking advantage of the promotion to get multiple passes.
Offer a Free Personal Training Session or a Pass to a Fitness Class
If you offer personal training or fitness classes that are a la carte, you can offer free passes to these classes when a person gets a new membership as part of your fitness promotions. This gives them a chance to try out the training or class, which may lead to increased revenue when they sign up for the classes or sessions with the trainer.
Take Your Fitness Promotions to Social Media Networks
When you start a new promotion for your fitness center, let everyone know on social media networks. Muscle Up Marketing offers a social media package that can make it easy for you to let your customers know what is going on. You may even get some new customers with the fitness promotions you offer on social media networks. When you are using social media as part of fitness promotions, try to tie the promotion to an upcoming event or holiday to increase the number of people who see your promotion.
Text Message Special Promotions to Your Members
Text messaging is a very effective way to let your members know about fitness promotions you have going on. Once you have a member’s consent to send text messages, you don’t want to abuse the privilege by sending them messages very often. Once a week is generally the most often you should send out messages. Offering a monthly text message will likely be more effective because your members aren’t accustomed to getting constant texts from you, so they are more likely to read the promotion information. You can also include a short link to your website at the end of the text message. Be sure to link directly to the page that includes the promotional information to make it easy for your members to check the information from a cell phone.
Bring in the Customers with Lead Boxes
In health club and gym marketing, lead boxes have been high on the list of effective marketing techniques. They can be a great way of attracting potential customers and garnering interest in your facility without spending a lot of upfront money on your part.
Lead boxes are kind of what they sound like-boxes that give you leads on potential customers. Basically, a box is placed in an area with high traffic and customers fill out a short information sheet with their address and pertinent information. They then drop this into the box. Later, you empty the box and add that customer to your database of potential clients. Of course, you contact them as well and entice them to visit your facility.
Some owners and managers have raffles with lead boxes. They invite people to sign up for a chance to win a free gym membership. For the ones who don’t win, free membership might be offered to them for two weeks. The idea is that once they are there and find that they like your gym or health club, they’ll want to stay and pay for the entire thing.
At Muscle Up Marketing at www.muscleupmarketing.com there are different types of lead boxes to choose from when you go with one of their marketing services. The kind you go with will depend upon your marketing needs.
Lead boxes tend to work particularly well if you live in rural areas where you don’t have a lot of competition or where people won’t have to travel far to reach you. Your aim is to get people to your facility so you want to target those who are within close proximity. These days, people tend to not want to travel too far from home.
It can also be helpful to tell potential customers exactly what they are going to get when they submit their information into your lead boxes. That way, they will know what they are aiming for and won’t be expecting something else.
You might also want to make sure that you’re placing lead boxes in businesses that get a lot of traffic and cater to the clientele that you are seeking with your fitness facility. A health food store, for instance, might attract customers looking for a health club.
Some lead boxes, for instance, are acrylic. You can find those that are opaque and those that are clear. There are also boxes that are constructed out of corrugated cardboard. While these might not be as strong as the high quality acrylic, they are still durable.
Pre-printed graphics can be printed across your lead boxes, or you can customize your own graphics and information to make them more unique. Some boxes also come with “take me” slips so that potential customers can walk away with extra information about your business.
Lea boxes are still effective ways to get your business’ name out to the public and to stay relevant in the fitness world. Sometimes, your marketing plan doesn’t have to be too high tech to get results.
Raise Awareness About Your Gym with Fitness Lead Boxes
Letting people in your community know that you have a fitness center is one of the most difficult things you have to do. In some cases, you need to do some creative advertising. Fitness lead boxes are one way that you can let people know about your business without having to spend a whole lot of money.
Use Custom Fitness Lead Boxes to Get Your Business Noticed
When you are getting your advertising campaign ready for fitness lead boxes, you don’t want to have to settle for generic boxes that don’t represent your business. Instead, work with a company like Muscle Up Marketing to get your fitness lead boxes, headers, footers, pads and pens customized for your business. You can offer a drawing for a free membership or you can simply offer more information or a free trial by entering information.
Exchange Your Fitness Lead Boxes with Other Business Owners
One way that you can do this is to use fitness lead boxes, which are boxes that you place in other businesses around the community to get the word about your health club. You may have to exchange lead boxes with some business owners, meaning that you place their lead boxes at your health club. Be sure that you don’t get too many lead boxes from exchanges that you have to display all at the same time.
Take Your Fitness Lead Boxes to Expos
If there are fitness expos or trade shows that you plan to attend, bring your fitness lead boxes with you. These are excellent times for you to find people who would likely join your health club since only people interested in the fitness industry will attend these events.
Convert Leads from the Boxes into Memberships
Once you have your fitness lead boxes back in your possession, you have to use the contents of the boxes wisely. You don’t want to spam or bother the people who filled out the cards. Instead, you need to make their information work for you. Keep in mind that your ultimate goal is to sell a membership to the people who placed their information into the box.
You can start making the most of the information in your fitness lead boxes by entering the information from those little slips of paper onto a spread sheet. This will help you to keep track of how you contact the prospective members, as well as how receptive they were to your information. Be sure to note any time you speak to them or send them something. You don’t want to seem like you are desperate for them to join the club. You may want to send out an email with some fitness tips and then include your club’s information at the bottom. You can call and offer them a one-week trial. It is important that you keep your information simple to understand and use a calm and reassuring voice. You have to show the prospective client that you understand their fitness goals and will work with them to get them reached successfully.
What Our Clients Are Saying
Reaching out to Muscle Up Marketing was the smartest thing I have done. The first promotion they did for us turned out to be a huge marketing success!
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A Loyal Partner in Effective Health Club Marketing
Are you in search of support for your gym marketing initiatives? You’ve come to the right place! At Muscle Up Marketing, you’ll tap into unparalleled expertise in fitness promotions and marketing. With our help, you can enjoy support for all of your advertising initiatives and leave your competition behind. Muscle Up Marketing is committed to providing you with one-of-a-kind solutions that will help you find success. When you’re ready to learn more about the effective gym marketing options you’ll find here, our team is eager to assist. Read more below about the marketing options Muscle Up Marketing provides.
Muscle Up Marketing Features:
- Direct Mail—Targeted direct mail solutions to help you reach new members in your area. Bring in the new members you need with our postcards and other effective direct mail products.
- Email Marketing—Become top of mind with your target market and achieve the success you’ve always wanted. Our email marketing campaigns give you quality leads, which will translate into increased revenue.
- Call Tracking—Our call tracking services allow you to track the success of each marketing campaign.
- Text Messaging—Connect with members and prospects on the go with our effective text messaging marketing services.
- Social Media—Harness the power of social media marketing and find your way to success in fitness promotions and gym advertising initiatives.
- Brand Development—Muscle Up Marketing helps you develop your brand with brand identity and logo design services.
- Promotional Products—Products for fitness promotions including postcards, guest passes, take ones, door hangers, business cards, gift cards, lead boxes, displays, and more.
Find your way to success with your next health club marketing campaign.
Creative Solutions to Fitness Marketing: Leave Your Competition Behind
At Muscle Up Marketing, we are committed to helping you find success. No matter how much competition you have, we are eager to partner with you as you seek increased revenue. When you choose Muscle Up Marketing, you’ll enjoy many advantages you won’t find elsewhere. Find your way to powerful marketing strategies and benefits such as:
- One Client Per Market—We are so committed to being your partner every step of the way; we only work with one client per market. As long as you’re an active Muscle Up Marketing client, we won’t work with your competition.
- Custom Design—With highly customizable services, it’s easy to represent your brand so you can set your company apart from the competition.
- Quality, Service, Results, and Price—We give you consistent results with our focus on quality, service, and price every step of the way.
- Knowledge and Experience—By focusing solely on healthy club marketing, Muscle Up Marketing is able to offer an unparalleled level of expertise that will help you enjoy the best possible results.
Are you ready to find out more about our creative marketing solutions for health clubs? Contact Muscle Up Marketing to find out more about our top-notch gym advertising services. Call today—(800) 516-4480.
Making the Right Choices in Gym Marketing
There are lots of different ideas out there when it comes to gym marketing, but making the right choices for your particular facility is important. When you work with a good marketing company, however, a lot of those decisions can be easier since a good company will know which direction might work best for you.
The choices out there for vendors in gym marketing are plentiful, but not all of them are good. Muscle Up Marketing is a company specifically aimed at helping health clubs and fitness facilities find the marketing plan that works best for them.
For one thing, a good company like Muscle Up Marketing will only work with one club in the same market so you don’t have to worry about them using the same gym marketing for several different gyms in your area. You also don’t have to worry about your marketing company working with your competition.
You will also benefit from custom design in your gym marketing. Templates can take originality out of your facility so custom design can make you appear as the original and innovative facility that you are. Why cheapen your brand by using the same design that everyone else does?
Experience and knowledge are important in gym marketing. When you work with a marketing company that has a proven record, you can count on working with a company that knows what works and what doesn’t. This takes some of the guesswork out for you.
There are lots of different methods that can be used in gym marketing. Direct mail, for instance, is one approach that has been successful for clients in the past. It’s a great way to hit your target demographics in your primary geographic region.
When using direct mail for your gym marketing, having custom designed postcards that are high quality and vivid in design will help them stand out from all the rest. You can also get those that have printing on both sides to maximize impact.
Gift cards are another approach used in gym marketing. These are great if you want to increase your referrals. Not only do they look god, they’re small and durable and can easily fit into a wallet or purse so they’re not too obtrusive. Gift cards can be used in gym marketing around the calendar. The good thing about these is that your members can help you with them. When you encourage your current members to buy them for family and friends, you’re effectively making them part of your sales team while still managing to make a profit in the meantime.
Gym marketing is essential if you want to make an impact and bring in new customers to your facility. Of course, you’ll want to work with a marketing company that has industry expertise. With the right marketing campaign, you can increase your retention and add new customers to your roster that you might not have been able to achieve in the past. Isn’t it time you promoted your business in the most effective way?
Innovative and Creative Approaches with Health Club Marketing
When it comes to health club marketing, you want tried and true methods that bring in effective results. You don’t just want ploys that look good-you want to bring in customers. There are lots of unique ways to target health club marketing and when you go with a company such as Muscle Up Marketing you can take advantage of them.
Guest passes can be reasonably priced ideas for health club marketing. These can be passed out by members of your sales team or used within your facility for new member referrals. With quality workmanship and vivid designs, you’ll be able to give off a good, positive vibe regarding your health club.
One of the reasons passes work well in health club marketing is because many people are reluctant to make a commitment to a facility until they know it’s a good fit for them. With passes, they can try out your health club without any risks.
Of course, business cards are essential in health club marketing. Not only do business cards with professional designs give potential customers necessary information about your health club, they’re also unobtrusive and don’t take up much room. You can carry them around on you and pass them out as needed.
Naturally, you want to know that you health club marketing campaign is working. A good company will offer tracking for you so that you can determine if your campaign is bringing in leads. If not, then you might want to try something else. If it is, then you’ll know that you’re doing something right.
An email service can also be a good part of your health club marketing, too. The email service can be a good way to help you stay on the forefront of your customers’, and potential customers’, minds. Some people choose to use email and direct mail together in their health club marketing campaigns. By doing so, you can target your key demographics to ensure that your message is getting to the right people.
When you’re using email with your health club marketing, you want to make sure that the campaign is reaching the right people. Geography, for instance, is important because if you’re sending the message to someone who lives far away then that’s not going to be a potential customer. A good marketing company will be able to help you target the right audience for your facility based on zip codes. That way, you’ll be sure to target the potential customers you want.
You can have a top-notch facility, but if you don’t use the right health club marketing then nobody is going to know about it. In some ways, having a good marketing campaign is as important as having a standout business. If you want to bring in the right potential customers who are going to turn into sales then you want to use a marketing company that has a proven track record and innovative ideas. It’s your business, after all, and you really only want the best for it.
Use a Multifaceted Approach to Health Club Advertising
When you are trying to let your community know about the services your health club offers, you can just stick to one form of advertising. Instead, you must use a multifaceted approach to health club advertising. Simply placing an ad in the phone book or running a commercial just won’t cut it. The more methods you use to let people know about your health club, the more likely you are to get people to purchase memberships.
Get a Direct Mail Campaign as Part of Your Health Club Advertising Plan
Sending out health club postcards is an effective way you can let people know about your health club. Bright and colorful cards that are customized for your business can attract customers. When you are planning this facet of your health club advertising plan, you should work with a professional like Muscle Up Marketing to get a postcard made. When you have it designed, make sure that it includes a special with an expiration date to invoke a sense of urgency in the receiver. You want to give them a reason to call you right away so that their health doesn’t get put on the back burner. The faster they call after receiving the postcard, the more likely they are to purchase a membership.
Use Fitness Lead Boxes to Boost Awareness
Work with local business owners to get lead boxes for your business placed throughout the area. You can offer a free trial membership or use the lead boxes to do a drawing for a short-term membership. The health club advertising really begins when you use the information provided on the entry slips to contact people about your health club. Use a spreadsheet to organize the information and keep track of how you contact them. You don’t want to scare prospective members away by bugging them. For example, if you contact them on the phone, don’t send them an email for at least a week. Be sure to note when someone purchases a membership so you can stop the sales calls.
Offer Gift Cards to Members and Prospective Members
If your health club offers a la carte services like fitness classes or a snack bar, you can offer gift cards to prospective members to get them in the door. You can also use these as a way to get current members to renew their membership if you use the gift cards as rewards for meeting fitness-related goals. Using custom printed gift cards adds depth to your health club advertising campaign.
Let Prospective Members Know About Your Health Club Through Social Media Outlets
Social media outlets are some of the best ways to get your health club noticed. It is important that when you do this, you don’t come across as very sales-y. Instead, you need to provide valuable information that can transition into you providing information about your health club. For example, don’t just tell people that working out may help to control diabetes. You have to tell them how it will help and how your health club can work with them to meet their needs.











